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Take your logos from good to great in this in-depth logotype masterclass with award-winning designer and letterer, Jessica Hische!
Join Jessica for an inside look at her start-to-finish process for refreshing type-based logos. Whether you’re looking to improve an existing project or starting from scratch, you’ll learn to use Jessica’s methodical approach to improve individual letterforms and overall designs. Packed with inspiration, resources, and her iconic lettering style, the lessons include:
- A checklist for “big picture” design qualities, like hierarchy and scale
- How to hone your eye for detail and consistency
- Polishing vector logos in Adobe Illustrator
- Tips for making the most of freelance & client work
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